On Writing Well by William Zinsser is a classic guide to writing nonfiction that has stood the test of time since its first publication in 1976. If you liked the first book on content writing I recommended, then this is a good second choice to expand your basic writing skills. It’s a must-read book for content writers with more than 4,000+ positive reviews.
I think everyone should read this book. If you’re serious about improving your content writing you need to have it on your bookshelf or in your audio player. It will drastically improve every part of your writing.
Scaravelli’s insights on tone, style, and voice help writers differentiate their content from others so they can get attention in a crowded market. Additionally, the book provides easy editing techniques to enhance content quality and guides writers to work smarter, not harder, to enjoy their work fully.
Kim Scaravelli’s Making Words Work: A Practical Guide to Writing Powerful Content is a valuable resource for writers seeking to enhance their online content. This book is available in paperback, Kindle, and audiobook formats and spans 220 pages.
By Kim Scaravelli
Overall, Web Copy That Sells provides a wealth of valuable insights into how to create compelling copy that drives sales in content writing. Veloso’s practical advice can help writers of all levels improve their marketing communication skills and achieve success with their website or blog.
You’ll also get practical content writing advice like these:
- Why you should limit the use of acronyms.
- Using humor the right way.
- Being persuasive without being pushy.
- Tightening up your sentences.
- Using bullet points properly.
- Creating headlines with hooks.
The author also shares a powerful process for writing faster while increasing the quality of your writing, ensuring that you don’t get bogged down when crafting your copy. You’ll learn how to write more compelling headlines, create scannable blog posts, leverage content templates, and more.
Veloso’s book is a comprehensive guide that helps marketers create compelling, clickable, and actionable content. She teaches you how to inject emotion, add credibility, and use psychological devices to connect with your readers.
By Charles Maxwell
One of the most significant strengths of this content writing book is that it offers practical strategies you can implement right away as you’re reading through it. Whether you’re a beginner or an experienced blogger, Junttila’s advice is easy to follow and applicable to any niche.
The content writing techniques, affiliate marketing strategies, and SEO methods you’ll learn by reading this book are universal to all types of websites and can help you maximize your profits on every affiliate page you publish, regardless of the niche and your affiliate network (i.e. Amazon, Clickbank, ShareASale, etc).
I am a self-taught content writer who didn’t do well in English or composition classes in high school or college. Therefore, writing was difficult for me as a beginner blogger and niche site builder. But after reading this book, I was able to write content so much better and faster, and I stopped questioning if the words and phrasing I was using were the right choices. I now know what to do to write better sentences that are grammatically correct.
I personally read this book after my top pick, Everybody Writes, and gained a lot of extra tips and tricks on how to become a better content writer. You can often find a free copy of On Writing Well at your local library because it’s that much of a classic. Otherwise, used paperback copies can be bought on Amazon for around $5.
By Nicolas Cole
If you’re a blogger struggling to come up with ideas or experiencing writer’s block, Henri Junttila’s book is a must-read to get past those roadblocks.
In this audiobook you’ll learn:
- Tips for generating great ideas for your content.
- The step-by-step formula for creating the best content for your audience.
- How to write content that converts.
- How to become a successful entertainer with your written words.
Available in both Kindle and paperback formats, this book is a great choice for anyone who wants to improve their blogging skills. And, as one of the top books about writing content for bloggers, this book is well worth the investment for anyone who wants to make a full-time living from their blog.
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9. Web Copy That Sells
This book will teach you the following content writing strategies:
- Identifying the reader’s needs.
- Controlling the tone of writing.
- Collecting and organizing information.
- Brainstorming effectively.
- Using mind-mapping software and Ishikawa Diagrams to structure your ideas.
- Writing the first draft.
- What to do when revising your content.
- What goes into the proofing stage before publishing your content online.
I highly recommend this book to anyone looking to enhance their digital marketing and content writing skills. You’ll definitely walk away with new insights on how to create better copy that sizzles in the minds of your readers that is not taught in any other content writing book.
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10. One Hour Content Plan
One of the most striking things about this book is that it challenges the traditional notion of starting a blog as the only way to establish oneself as a writer online. Cole provides alternative platforms and strategies for writers to showcase their work and reach a wider audience.
In this 130-page guide, Junttila shares his expertise in blogging, offering practical tips and techniques to help you write better blog posts that will inspire your readers. He draws from his own experience as a successful blogger with 10,000+ subscribers to provide a step-by-step blueprint for writing blog posts that your readers will love.
The book also covers techniques for organizing your thoughts and materials, analyzing problems, proposing changes, persuading others, explaining complex topics, telling stories, and generating powerful sales copy.
If you want to improve your product click-through rates, conversions, and rankings on Google, then this book for content writers that focus on affiliate articles has a ton of secrets you can use to your advantage.
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8. Write Blog Posts Readers Love: A Step-By-Step Guide
Delivering the Best SEO Tips…
